Blog Posts

October 25, 2025

The Psychology Behind High-Converting Video Ads: LF8 Core Desires Explained

Learn the LF8 Core Desires psychology framework for creating high-converting video ads.

Read More

October 17, 2025

The 8 Critical Variables That Turn Video Ads into Million-Dollar Winners

Discover the 8 most important video ad variables from $100M+ in ad spend. Learn what makes winning UGC video ads scale from brands spending

Read More

October 14, 2025

How to Build a Video Creative Team That Actually Scales (Without Losing Your Mind)

Complete guide to building video creative teams: structures for 10-200 ads/month. Real data from $100M+ in ad spend.

Read More

October 10, 2025

Good Ad or Bad Ad: The Carpe Deodorant Video Ad Breakdown (8/10 Score)

Learn the 5 direct response principles behind this 8/10 Carpe Meta video ad.

Read More

October 10, 2025

Good Ad or Bad Ad: Breaking Down a Winning Video Ad (Moon Brew Video Ad Breakdown) PT. 1

Learn the 5 direct response principles behind winning video ads. Real Moon Brew video breakdown shows exactly why good ads convert.

Read More

September 30, 2025

The 4-Phase UGC Video Strategy for Black Friday & Cyber Monday 2025: How to Create High-Converting Holiday Campaigns

The complete 4-phase UGC video strategy for Black Friday & Cyber Monday 2025. Learn how to create high-converting holiday campaigns.

Read More

September 30, 2025

Ad Breakdown: Why This "Smelly Farts" Video Crushed for Ryze Mushroom Coffee (11 Direct Response Principles Analyzed)

Full breakdown of Ryze's 7-figure mushroom coffee ad. Learn how to create UGC video ads using direct response principles.

Read More

September 24, 2025

Stop Guessing: How to Create UGC Video Ads with a 30%+ Hit Rate Using Our Proven System

Learn how to create UGC video ads with a 30% hit rate using our proven 3-step system. Backed by millions in ad spend data.

Read More